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F/2.2 QUT name, logo and slogan

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Contact Officer

Director, Marketing and Communication

Approval Date

17/11/2005

Approval Authority

Vice-Chancellor

Date of Next Review

01/12/2008

2.2.1 Policy statement
2.2.2 Definitions
2.2.3 Use of QUT name, logo or slogan
2.2.4 Description of QUT logo
Modification History

2.2.1 Policy statement

The QUT name, logo and slogan are Registered Trade Marks and it is not permissible for students or staff to use them for assignments, outside work, or for any other purposes not approved by the University.

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2.2.2 Definitions

QUT name includes " the Queensland University of Technology " , " QUT " , " the University " or other words used by QUT from time to time as its name.

QUT logo means the official logo of QUT as approved by the Vice-Chancellor following consultation with Council.

QUT slogan means the words " a University for the real world " as approved by the Vice-Chancellor following consultation with Council.

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2.2.3 Use of QUT name, logo or slogan

Without limiting the generality of F/2.2.1 above, staff and students must not

  • assume or use in connection with any trade, business or profession, or any club, association or person, the QUT name, logo or slogan, or any name, logo or slogan so nearly resembling the QUT name,logo or slogan as to be likely to deceive
  • print, publish or distribute to any person or cause to be printed, published or distributed to any person any written or printed matter whatsoever on which appears the QUT name, logo or slogan, or any name, logo or slogan so nearly resembling the QUT name, logo or slogan as to be likely to deceive
  • reproduce or represent by any means whatsoever on any vehicle, article or material whatsoever, the QUT name, logo or slogan, or any name, logo or slogan so nearly resembling the QUT name, logo or slogan as to be likely to deceive.

Breach of this policy may constitute misconduct by a staff member or student, and may be dealt with under relevant instruments (in the case of students, Statute No 2 (Student Discipline) 1999 or, in the case of staff, the relevant industrial agreement or policy).

Guidelines for use of the QUT logo are available from the QUT Corporate Identity Manual .

The Registrar authorises use of the QUT name, logo and slogan in accordance with this policy.

Heads of school and discipline heads (Creative Industries Faculty) may grant special permission for use of the QUT logo on assignments where these are a part of a community project and are to be distributed as representative of the University. In such cases, a copy of the proposed usage must be sent to the Director, Marketing and Communication for checking before the document is printed / distributed.

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2.2.4 Description of QUT logo

Details of the QUT logo are available from the Marketing and Communication Department and in the QUT Corporate Identity Manual .

The QUT logo is a development of the original QIT logo which was designed by staff and students of the Graduate Diploma in Industrial Design course in 1987. The corporate colour is deep blue (PMS-2955) which supports the commercial theme and QUT's technology emphasis.

The logo is graphic, simple and timeless, reflecting QUT's commercial orientation in vocational courses and applied research services. It builds on the strong, colloquial association between the initials and the name Queensland University of Technology.

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Modification History

Date

Sections

Source

Details

01.03.06

F/2.2.1

Council

Editorial amendment (replaced 'consultancies' with 'outside work', consistent with new policy D/7.1)

17.11.05

All

Vice-Chancellor

Revised policy to include details of QUT slogan

20.04.05

All

Council

Deleted references to seal following approval of new policy on QUT Seal (A/1.4)

16.07.04

F/2.1.3

Secretariat

Editorial amendment in accordance with MOPP Appendix 3 Schedule of Authorities and Delegations - Part 2: Vice-Chancellor (approved by Vice-Chancellor 23.04.04 and 29.06.04)

07.07.99

All

Council

New policy

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